My Clipping Collection
Friday, November 20, 2009
Terms that have outlived their PR usefulness
As old media yield to new media, many
once-relevant terms
such as Press tours,press briefings, Hits & clips, Press kits, brochures & collateral, Press Kits, Pitch, Publicity, and lead time are now ready for the scrapheap.
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The evolution of free press travel and how to do i...
The Spooky Truth About Travel Writing
Terms that have outlived their PR usefulness
The re:invention of Magazines by using e-reader ap...
The Future of the Media
Coca-Cola's 206 Country Blogger Tour
Condé Nast hires crisis expert
Survey: United States World's Top Country Brand
Gelato University in Bologna
How firms are conducting long-distance interviews ...
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Miguel
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