The Future of the Media

According to a recent article by Caroline Hagood, with the rise of social media, citizen journalism and user-generated content, everyone today can be a part of the conversation and print will take on a role akin to radio in the time of the televisual—functioning as a supplemental tool in the the annals of knowledge.

Survey shows social networking sites are costing U.K. firms $2.3B a year, but they shouldn't be banned.

According to a Forbes Magazine's article, Social media costs U.K. companies $2.3 billion annually in employee time and work resources. Quite a lot, according to a new survey by TNS. From the 1,460 office workers surveyed by TNS, 57% said that they used social networking sites during the working day for personal use, and were on average spending 40 minutes on these sites each week, according to the survey. That equates to just under a full working week being spent or "waste" each year on social networking sites during working hours.

How a Beverly Hills bakery is keeping up with customers on Facebook

Sprinkles Cupcakes in Los Angeles is building buzz for its sweet treats by posting a secret word -- such as "ganache" or "love" -- on Facebook that fans can whisper in a store for a free cupcake. The company uses its fan base of 70,000 to decide its next location, as well as address customer feedback. "Requests. Complaints. We're watching. It's not just me, it's our entire team," said bakery President Charles Nelson.

Make-A-Wish Foundation is using social media sites

A Miami Herald's article mentions how Make-A-Wish Foundation of Southern Florida is taping into social media sites by using YouTube and Twitter to share the wishes of children with terminal illnesses and encourage people to donate to their cause. "We're looking to share our stories and our mission -- and if fundraising comes with it, that's great," said Richard Kelly, the foundation's chief operating officer.